Products / Loyalty System

Turn every visit
into loyalty.

Rucola is the AI-powered loyalty platform for restaurants and retail. QR scanning, progressive tiers, social automation — zero friction for your customers.

Start for Free See How It Works

No app required · SMS-first onboarding · Live in minutes · Real-time backend

Scan QR

At checkout, scan the merchant's loyalty QR code.

Verify

Enter your phone number — receive a one-time SMS code.

Earn

Points land in your account the moment the visit is confirmed.

Level Up

Cross point thresholds to unlock Beta, Alpha, Chad, and Sigma.

Redeem

Use accumulated points for rewards defined by the business.

Tier System

Earn your status

Beta

0 – 99 pts

Welcome tier. Start earning with your first scan.

Alpha

100 – 249 pts

Regular. Unlock early access to new rewards.

Chad

250 – 499 pts

Loyal. Priority perks and bonus multipliers.

Sigma

500+ pts

Elite. Exclusive rewards and VIP treatment.

Capabilities

Everything in the box

AI Business Profiling

Paste your website or Instagram URL and Rucola automatically builds your brand profile — tone, menu items, promotions, and personality.

QR Loyalty Scanning

Customers scan a QR code at checkout, verify with a one-time SMS, and earn points instantly — no app download required.

Smart Tier System

Four progressive tiers — Beta, Alpha, Chad, and Sigma — unlock higher rewards and status as customers accumulate points over time.

Instagram & Facebook

Automate DMs and story replies on Instagram and Facebook. Reply to comments, send loyalty links, and nurture customers through social.

Human Inbox

When the AI can't handle it, escalate to a real person. Your team sees the full conversation history and can take over in one click.

Real-Time Dashboard

Live updates powered by Convex. See points earned, redemptions, tier distributions, and top customers — updated as it happens.

Social

Your DMs,
automated.

Connect your Instagram and Facebook pages. Rucola's AI replies to comments, sends loyalty links in DMs, and handles common questions — 24/7. When a customer needs a human, the conversation lands in your inbox instantly.

Connect Your Pages

Rucola AI

Instagram DM

Active

Hey! Do you have any specials today?

Hi there! 👋 Yes — today's special is our seasonal latte. Did you know you can earn 10 loyalty points with every visit? Scan the QR at checkout to get started!

How many points do I have?

Great question! To check your points, visit your loyalty portal here → rucola.app/check. Need anything else?

Built On

Convex

Twilio SMS

WorkOS SSO

Instagram API

Facebook API

Real-time data. Reliable messaging. Secure auth.

Get Started

Your customers are ready.
Are you?

Set up your loyalty program in minutes. No app download, no hardware — just a QR code and your brand.

Start for Free Book a Demo

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